Why two products, not ten

It would be easy to ship five more products this year. Ideas aren't the constraint. The constraint is that every product here gets built, shipped, and supported by one person, which means each one has to be worth that ongoing attention, not just worth the initial build.

LeadScrapper Pro and Itiner both came from watching a specific person lose real hours to work that software should already have handled, not from a whiteboard session about market size. That's the bar for a third.